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March 26, 2024


The Celeb-Owned Hair Care Brands That Are Worth the Hype

Urvashi Kaushal,
Step into the mesmerizing world where celebrity status transcends the glitz of the red carpet, delving deep into the realms of entrepreneurial prowess. We find ourselves amidst an era defined by the dominance of celebrity beauty brands. No longer content with being mere ambassadors, today's iconic figures are seizing the reins, igniting their hair care empires that redefine luxury and innovation. But, in today's era, it appears that merely lending their image for endorsements isn't adequate for many of the aesthetically eager and ambitious celebrities.

Gone are the days when their influence merely graced advertisements—now, they curate entire beauty realms, captivating audiences with products infused with their flair and expertise. From fleeting fads to enduring empires, witness the transformative journey as celebrities emerge as pioneers in the ever-evolving beauty industry. In recent years, there's been an increase in hair care, skin care and beauty brands started by big stars who couldn't resist the temptation of getting into the beauty business. While certain brands have experienced rise and fall (such as Dessert Beauty), others have endured, with long-standing favorites like Flawless by Gabrielle Union potentially gracing your haircare collection for years.