When a new beauty product drops, it’s tempting to try it all. With so many new beauty launches flooding the market every month, how do you know which ones are actually worth your money? 

After weeks of trying new beauty products—from skincare to makeup, hair care, and fragrance—I’ve narrowed down the ones that really stand out. From Fenty Beauty’s innovative new formulas to the latest releases from Rare Beauty by Selena Gomez, Maybelline’s affordable essentials, and Haus Labs by Lady Gaga’s highly anticipated drops, these products exceed expectations.

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