There is no shortage of buzz-worthy beauty products on the market. In the time it took you to read that sentence, a new hydrating serum or color-care shampoo probably hit shelves at your local Sephora. That makes finding the best of the best formulas a Herculean task. But there is nothing the Marie Claire team loves more than playing beauty investigator to find the absolute best skin and hair products that are worthy of incorporating into your beauty routine.

It's why we've spent the last five months testing, swatching, massaging, and swiping on the latest and greatest options in the hair care and skincare categories. In need of an LED mask to brighten and tone your complexion that's actually worth the price tag? We've got you covered. Or maybe you've been searching for the perfect shine-boosting hair treatment that won't weigh down your curls or fine hair? Yup, we found those too. Above all, the Marie Claire team, and our roster of guest judges, understand that no one's hair or skin concerns are exactly alike. So, we went a step beyond just searching for the best overall serum or conditioner and found the formulas that cater to your unique beauty needs.

But don't just take our word for it. Read on to discover the 188 (!!!) winning products for the 2025 Skin & Hair Awards.

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