PRESS

When you’re known for sporting one of the most famous haircuts of all time (that would be “the Rachel,” in case you somehow didn’t know), it’s only natural that Jennifer Aniston is constantly bombarded with questions about hair. But if there’s one thing she could tell everyone about the topic it’s that “there's no magic trick,” she says. “It's the consistency. It's about taking care of your scalp and giving your hair what it needs, and taking time to take care of it—brushing it gently, proper conditioning and giving it a really good support system.”

Aniston’s hair brand’s latest launch can certainly help with that. The LolaVie Let There Be Hair Scalp Serum came out of the actress’ own needs. “I went through a moment a couple years ago where a lot of my friends, as we started into that wonderful phase of life, started to lose our hair,” Aniston says. “That's when I was introduced to the importance of scalp scrubs and scalp serums, and keeping the skin on our head as healthy and taking as good of care of that as the skin on our faces, on our necks, on our bodies. Healthy follicles allow for healthy hair. It was something that was missing from our lineup and getting it perfected took a bit of time.”

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