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May 11, 2022


Cosmopolitan’s 2022 Holy Grail Beauty Awards

Lauren Balsamo and Chloe Metzger and Julee Wilson and Sami Roberts, Cosmopolitan

Welcome to our Holy Grail Beauty Awards—a story that has never felt more necessary than in 2022.

The beauty industry has grown so much in the last few years, and the amount of new brands, products, and treatments to choose from is exciting but also absolutely overwhelming. What mascara should I buy?! Does this device actually work?! Is this eye cream deserving of the hype?! This is where we, the Cosmo beauty editors, can lend our expertise. Our team has a combined 30+ years of experience reviewing beauty products and treatments, so we’re genuine pros at cutting through the BS and finding the stuff that really truly works. These awards—an edit of the best of the beauty industry right now—are the culmination of months of swiping, swatching, and testing. It contains the 190 holy-grail-status products, tools, and treatments that we swear by right now. So next time you’re unsure of what to add to your cart or put on your face, let this story be your guide.