Cosmopolitan 2023 Clean Beauty Awards
March 6, 2023
Lauren Balsamo, Cosmopolitan
Let’s start by stating the obvious: Even though this is our *inaugural* Clean Beauty Awards, clean is by no means a new thing in the beauty industry. In fact, clean is pretty much the beauty industry’s official baseline nowadays. But despite being ubiquitous, there’s no universal definition or clear set of guidelines tied to “clean beauty.” Even the term “clean”—or its synonyms “green,” “eco-friendly,” and “all-natural”—isn’t regulated in brand marketing or on product packaging. This is entirely confusing, we know, and exactly why putting together the Clean Beauty Awards felt so necessary this year.